Sunday, July 1, 2012

Secret Desert Meeting Report: It Was Hot


Don't think that a relative absence of blog posts means I haven't been working hard.


Unglue.it was a first-time exhibitor at the American Library Association Annual Meeting. We talked to a lot of people. We gave out stickers. I gave a talk. I met a mermaid. Here are my observations:

  • I'll bet we talked to 200 people. And of those 200, there were about 5 who weren't excited to learn about what Unglue.it is doing. That's a pretty good batting average.
  • Of the 200, half said they'd heard about us or read about us somewhere. About 5 of those had actually supported one of the campaigns. And those 5 were bringing Andromeda cookies to keep her from expiring. That's hitting a lot of singles but not scoring a lot of runs. But I'm happy to report that the unglue.it team survived.
  • The total attendance at ALA was around 20,000. That means we barely reached 1% of attendees. But they were a very good 1%. The number of people who have signed up to be ungluers passed 1,400. Ungluers pledged over $1500 to the campaign for Joe Nassise's Riverwatch. But Joe will make much more than that by leaving the ebook on Amazon, so it won't be our next book to unglue. We need to multiply our numbers by 10. And we will. Our 195 converts will talk to 195 more and so on. We have enough stickers.
  • The mermaid was also excited about Unglue.it.
  • We had some discussions that will lead to amazing things. 

After the meeting was over, The unglue.it team converged on an undisclosed desert location to figure out what to do next. We decided to get some sleep.

It gets hot in the desert. 100°F by noontime. But that didn't stop us from our mission. We had electronics. We had internet.  We had expense reimbursement policy to discuss. The words "Gold Lamé" were mentioned. World domination was considered inevitable, given enough time.

And speaking of a good batting average, Carlos Ruiz of the Philadelphia Phillies was named to the National League All-Star team today, and the honor has never been more deserved. Major-league catchers crouch and stand about 200 times a game, catching 90 mile-per-hour fast balls and curves that make the air hum. Or not, and then they have to block the ball with their bodies. They are routine smash targets for runners trying to score through their bodies. On top of this, they're expected to throw out runners, manage their pitchers,  and know the weaknesses of the opposing hitters. Oh, and hit occasionally. This year, Ruiz is leading the league in batting average, and to use a techniccal term, mashing.

There was a time when Ruiz was considered too old to be a prospect. He just needed some time.

Awesomeness takes its own time.

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